The first day of spring is only days away and the sun has been shining non-stop. Before we know it, our Florida summer heat will hit us full speed. During those months it is even more critical to wear your shades. The intensity of sunlight is brighter and we are more likely to be exposed to sun damage. Don’t forget to wear sunscreen, but equality important are quality sunglasses that will protect your eyes from the harmful UV rays.

What is the first thing you do after your buy a new cellphone?

Most of us accessorize our cellphones because we want them looking pretty and keep them from breaking. There are thousands of accessories out there, from screen protectors, the classic cell phone cases and now the cellphone ring that makes it easy for you to hold your phone without falling out of your hand.

When it comes to Eyewear, most of us don’t think about accessorizing our very important investment.

We will introduce you to several cool Eyewear accessories that can change the way you take care of your glasses and keep them protected and safe until your next visit to the eye doctor.

Take a look at your current waredrobe: How many jackets, dresses or different shades of denim jeans do you have? How many pairs of shoes sit in your shoe closet?

When it comes to Eyewear: It is the very first thing that people will see on your face. It is what can make you stand out from the crowd and what mirrors your personality and style.

On average, people that wear eyeglasses own about two pair. A pair of eyeglasses and maybe a pair of sunglasses or a old pair of back up glasses (it is always a good idea to have a back-up in the house).

Lets walk you through why one pair does not cover all your daily eyewear needs and your waredrobe needs.

We mention the word "acetate" a lot in our store and forget that most people don't really understand that term, or think of it as a fancy name for "plastic". We want to help you understand why eyewear can be so expensive and what exactly it is that you are paying for. Craftsmanship...

What is the “In” color this Fall?

We get asked this question all the time. Therefore we decided to share some of our Optical Fashion for Fall/Winter 2017 with you.

Over the years many things have changed in the optical industry. One of the biggest things is the revolution in independent eyewear.

We have decided to share with you why this topic is so important to us and help you gain a better understanding and appreciation for true quality eyewear.